{"id":1525,"date":"2025-12-19T17:58:09","date_gmt":"2025-12-19T17:58:09","guid":{"rendered":"https:\/\/wavs.com\/blog\/?p=1525"},"modified":"2026-03-11T22:13:22","modified_gmt":"2026-03-11T22:13:22","slug":"creator-spotlight-hugo-on-why-great-music-starts-before-the-effects-chain","status":"publish","type":"post","link":"https:\/\/wavs.com\/blog\/creator-spotlight-hugo-on-why-great-music-starts-before-the-effects-chain\/","title":{"rendered":"Hugo: Pick Better Sounds, Not Better Plugins"},"content":{"rendered":"\n<p>Great music doesn\u2019t usually come from stacking effects or fixing things after the fact. It starts much earlier than that. In this conversation, Hugo talks about sound selection, discipline, and why choosing the right elements matters more than polishing the wrong ones<\/p>\n\n\n\n<p>Born and raised in a small town in Spain, Hugo has been making music for years before sharing it publicly, slowly developing an approach rooted in intuition, simplicity, and consistency. We spoke about finding your own sound, staying productive without burning out, navigating content and AI as a producer today, and what it means to build something that feels honest over time.<\/p>\n\n\n\n<div style=\"height:39px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized has-custom-border\"><a href=\"https:\/\/wavs.com\/hugorunthatshtup\"><img loading=\"lazy\" decoding=\"async\" width=\"1334\" height=\"730\" src=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/Screenshot-2025-12-19-180741.png\" alt=\"\" class=\"wp-image-1527\" style=\"border-style:none;border-width:0px;border-radius:0px;width:1020px\" srcset=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/Screenshot-2025-12-19-180741.png 1334w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/Screenshot-2025-12-19-180741-300x164.png 300w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/Screenshot-2025-12-19-180741-1024x560.png 1024w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/Screenshot-2025-12-19-180741-768x420.png 768w\" sizes=\"auto, (max-width: 1334px) 100vw, 1334px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-06a9a0e188aca7b52d713e6425a29193\" style=\"font-size:13px\"><em>Hugo&#8217;s WAVS profile<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: For people who might be discovering you for the first time, who\u2019s Hugo? Where are you from, how long have you been making music, and what originally pulled you into production?<\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-853fd8381c48912cce2a72c7a8640fdc\"><em><strong>Hugo:<\/strong> For the people that are not familiar with me, my name is Hugo (22), I&#8217;m from a small town in Spain and I&#8217;ve been making music for about 7 years. What first brought me into music was kind of random, even though my family encouraged me to learn an instrument from a young age I never got into it and I never wanted to really do it. But randomly (or not so much) one day in my class the idea to make a song was brought up and I curiously ended up downloading <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.image-line.com\/\">FL Studio<\/a><\/span> from that to see how it worked. That rapidly turned into me diving deep into Youtube to figure out every little thing about FL and locking myself in my room every afternoon after school to go deeper into music and beatmaking. Tutorials in that era really helped and people like <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.youtube.com\/channel\/UC0__rMNmefKfxeB-82fuCWA\">Nick Mira<\/a><\/span> basically teached me everything about making melodies and beats in FL Studio.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ae672bdb wp-block-group-is-layout-constrained\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DQCffLwCBkH\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DQCffLwCBkH\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DQCffLwCBkH\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by @soundsbyhugo<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: Do you feel like you have a \u201csignature sound,\u201d or is that something you actively try to avoid? If you do, could you speak a little on how you found your signature sound, and whether you think producers should always strive for that? Is true success in production maybe found in variability, versatility and always staying on top of what&#8217;s considered hot?&nbsp;<\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-6a8fa2c9ddcd39cc410731b8f89db5f6\"><em><strong>Hugo:<\/strong> Even though I think you can have a successful music career without having a \u2018unique\u2019 sound I think we should always strive to explore what is inside us to the max. For me it&#8217;s not about having the most complicated or unique melodies that sound like nobody else. It&#8217;s more so about sitting down and truly doing what comes out of you instead of trying to do a certain thing. The cool thing about this for me it\u2019s that when it works and you find some success, it gives you a different type of confidence. With that being said though, for someone that is just starting out in music i would not worry about it too much. I spent years emulating and making really \u2018inspired\u2019 stuff (and I still do to a certain degree) until it all evolved into a thing that was more ME. Its definitely a slow process and different for everyone.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: <strong><strong>Is there an element, sound, instrument, or texture that keeps showing up in your music? What&#8217;s one aspect of your work that defines what <strong>you <\/strong>sound like? Do you think people can use that to improve their own work, or does it only work the way it&#8217;s supposed to when you do it?<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-2310e40a938c6d8838ab041e1219f8d6\"><em><strong>Hugo:<\/strong> I for sure got some sounds and techniques that repeatedly get into my music and with enough practice I think it becomes that way for everyone. I would define my process as more of choosing the right sounds that work together rather than trying to make something else sound good with different effects or such. I truly think great music is all in the sound selection and composition rather than effects or similar stuff. And yes I think everyone can benefit from this as I would love to learn from other people&#8217;s approach on making music.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/track\/1HEAMLjCTehb8w0AJFCaka?utm_source=generator\" width=\"100%\" height=\"152\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-fa21e8e54a2f2f50d48deb39f147baa9\" style=\"font-size:13px\"><em>Retail Therapy by ARDN and F\u00e9rina <\/em>co-produced by Hugo<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q:<\/strong> <strong><strong>Are you more structured when you create, or your output is defined by your circumstances? Are you a fan of schedules, practice and repetition, or going with the flow?<\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-97ad75d5f6819a1542df6c46b37081ba\"><em><strong>Hugo:<\/strong> I never have a fully strict schedule but I do have some in order in what I do. I usually slow down on the weekends and I don&#8217;t really do any music-making on Sundays, that way I&#8217;m always fully charged and ready to go on Monday morning. Also, I&#8217;m usually the most productive on mornings, although all this is different for everybody.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: <strong><strong><strong>We need some sauce from you. Your sound is always organic, uplifting, but also pretty nostalgic at the same time. What are some of your favorite instrument and effect VSTs that you like to use on most of your projects? Do these shift often, or do you like having a selection of trusty tools?<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-df45b0cb86b7272a9f1149471a3d3bc8\"><em><strong>Hugo:<\/strong> <\/em>I do have some VSTs that I always come back to. Let me drop all the sauce real quick \ud83d\ude0c.<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-ab05122bcddd7e1431c5b1b42bcfbb6f\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.native-instruments.com\/en\/products\/komplete\/samplers\/kontakt-8\/?srsltid=AfmBOorS0V7pQvJVyQ7bRx8GHcroDS0xIVB-NNo2eeHDnLWvDHNAF26A\">Kontakt<\/a><\/span><\/strong>: this is where my main organic sounds come from.<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-04ede871bf4a29243e9486ee5835c940\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.native-instruments.com\/en\/products\/komplete\/cinematic\/session-strings-pro-2\/?srsltid=AfmBOorOeLlF3dSTj4TqfnVrwlJd72z7mN-O49RtFWBVDqbdAhEVTyU8\">Session Strings Pro 2<\/a><\/span><\/strong>: Main strings \/ Cool articulations<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-b068590deee7f09bda785c78be947572\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/store.cinesamples.com\/products\/cineharps\">CineHarps<\/a><\/span><\/strong>: Glissando harp sound I always use<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-eedbcfcb00315ec3402d7445deb1a159\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/soundiron.com\/products\/elysium-harp?srsltid=AfmBOopBSfFISBXq_hrhXI_IjqZjLJKQsPxaRb4Ej9aKlWSJiAU8Ybdj\">Elysium Harp<\/a><\/span><\/strong>: Main harp sound<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-03e1cf28a276d6d6e39ea97e6056b8c2\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.spectrasonics.net\/products\/omnisphere\/overview.php\">Omnisphere 3<\/a><\/span><\/strong>: this has been one of my absolute go-to recently and has so many great sounds in it.<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-9b7bc5a93a2de97cc3823169a7a7b49e\"><strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.soundsonline.com\/orchestras\/hollywood-orchestra-opus-edition\">EastWest Opus<\/a><\/span><\/strong>: More strings sounds particularly \u2018Hollywood Strings\u2019<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-789b34e836dc9c2b3b77b33659a21746\">Also use <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.arturia.com\/products\/software-instruments\/v-collection\/overview\">Arturia&#8217;s V collection<\/a><\/span><\/strong> as well as <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.korg.com\/us\/products\/software\/korg_collection\/\">Korg\u2019s VST collection<\/a><\/span><\/strong>.<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-e819ac4f3b4a2fd7bfe13f781967bc14\">Also, more recently I&#8217;ve been diving heavily into sound design myself with <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.arturia.com\/products\/software-instruments\/analoglab\/overview\">Analog Lab V<\/a><\/span><\/strong> and <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.arturia.com\/products\/software-instruments\/pigments\/overview\">Pigments<\/a><\/span><\/strong> so ive been using that in almost all my samples. More on that coming soon hehe.<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-b6b3e24e82d91f21fc8ade0ef0f30f8a\">Finally like I said before I rarely use FX in my samples but when I do it&#8217;s typically something from <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.uaudio.com\/collections\/uad-plugins?srsltid=AfmBOor6gXnR5G5MrUloXddtxrjgpV1MSQPinz7CrEBfEwi58yww6HNa\">Universal Audio\u2018s FX bundle<\/a><\/span><\/strong> or my trusty <strong><span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.xlnaudio.com\/products\/addictive_fx\/effect\/rc-20_retro_color\">RC-20<\/a><\/span><\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"451\" src=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/hugos-fav-vsts.png\" alt=\"\" class=\"wp-image-1532\" style=\"width:1020px\" srcset=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/hugos-fav-vsts.png 1024w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/hugos-fav-vsts-300x132.png 300w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/hugos-fav-vsts-768x338.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-abd1c9d58febfba390aeb1c6a13cddbf\" style=\"font-size:13px\"><em>Some of the plugins Hugo recommends<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: <strong>If you had to share one aspect of your workflow, whether it&#8217;s a practice or a VST, that would instantly improve a producer&#8217;s sound and workflow, what would it be?<\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-902677565bb18464ac6ddc5407386286\"><em><strong>Hugo:<\/strong> Like I said before, for me it would be to try doing more, with less sounds.<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-e512bc3b57e8805da38dd867e1209c3a\" style=\"font-size:13px;font-style:italic;font-weight:500\"><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: <strong>What&#8217;s your opinion on the new era of production being inescapably tied to content? We know you actively create content, but is this something you enjoy, or do you do it purely because you feel it&#8217;s become necessary? Would you happen to have any advice for fellow creatives about how to utilize content, how to create great content, and how to build your own brand through it?<\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-6c44ece3875d2bfd990b1372581d84c2\"><em><strong>Hugo:<\/strong> I&#8217;m by no means a professional content creator but I do think I&#8217;ve found a way for my music to be heard and discovered by people that matter to me and I think that&#8217;s what everyone should strive for instead of just views. With that being said I do think nowadays it&#8217;s essential for most people to have an online presence and post content consistently to have a career in music. I wouldn&#8217;t say I love making content but I&#8217;ve definitely grown into it and I like doing it these days. I think it&#8217;s a hard time to become a producer or artist but at the same time if you manage to cut through the noise I think we live in one of the best eras especially for people like me from small places where there is no way to utilize the music you love making to make a living. That&#8217;s also why I love WAVS so much. So yeah, the internet and social media and content can be tricky but I believe I&#8217;m blessed to be born in this era.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ae672bdb wp-block-group-is-layout-constrained\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DP4JX4JCCYL\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DP4JX4JCCYL\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DP4JX4JCCYL\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by @soundsbyhugo<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-0be44d67ccbcaf5c36f3e5887b2228f9\" style=\"font-size:13px;font-style:italic;font-weight:500\">Hugo is actively creating social media content to showcase his work<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: It&#8217;s been so hard to escape it lately, the AI craze. What&#8217;s your take on using AI as a music producer, is this something you approve of or condone? Are you using AI in your own work and if yes, how crucial is it for your work?<\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-4bd900e83119e6c06eb7e954b2b377f2\"><em><strong>Hugo:<\/strong> I don&#8217;t personally use any AI tools for my music at all. With that out of the way I do think we have some crazy years ahead of us with the coming up of AI. I&#8217;m fine with people using AI to amplify our tools to make music and such but I really don&#8217;t like or condone using generative AI to make or help me make stuff. This goes back to the importance of being you and putting your own perspective in your music. If you do this I don&#8217;t think you should be scared or preoccupied with the come up of AI, I believe people relate to music because someone is making it.<\/em><\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/wavs.com\/similar-sounds\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/11\/WAVS-similar-samples-finder-1024x558.jpg\" alt=\"\" class=\"wp-image-1508\" style=\"width:1020px\" srcset=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/11\/WAVS-similar-samples-finder-1024x558.jpg 1024w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/11\/WAVS-similar-samples-finder-300x164.jpg 300w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/11\/WAVS-similar-samples-finder-768x419.jpg 768w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/11\/WAVS-similar-samples-finder.jpg 1497w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-e3832b990a7f67a5def24bcd391186e1\" style=\"font-size:13px\"><em>The WAVS <span style=\"text-decoration: underline;\"><a href=\"https:\/\/wavs.com\/similar-sounds\">Similar Sample Finder<\/a><\/span> is a great way to stay inspired and find sounds that fit your current inspiration<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-base-font-size\"><strong>Q: <strong><strong><strong>When you think about the next few years, what kind of path do you want to carve out for yourself? Not just in terms of success, but creatively. Where do you plan on being in the next few years, and what do you think producers should strive to achieve in their 3-to-5 year plans?<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-def82fe4530ec5a1565caa66ab8efb51\"><em><strong>Hugo:<\/strong> <\/em>I think everyone&#8217;s goals and plans are and should be different but for me I&#8217;m excited to continue developing my sound and start landing songs with my favourite artists. Also one of my main focuses right now is&nbsp; to go down the sound design path and explore and develop big projects to inspire the producer community and be useful to the community. That&#8217;s my plan for the next few years but I think rather than planning my main goal is to do and execute ideas as fast as possible and see what sticks. I believe that I have successful years ahead and I&#8217;m excited for the future.&nbsp;<\/p>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-base-font-size wp-elements-bb8d16597406fc6b0b518aa3b7afb5a8\">Big thanks to the WAVS team for this opportunity as for a great platform to be seen and rewarded for my work.<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/wavs.com\/packs\/15082\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/imgi_152_G7S3xAG9nG2gDP82PujrcUJQaq7F7ugIMwARj5zqSWDPFI5MMu.png\" alt=\"\" class=\"wp-image-1538\" style=\"width:500px;height:auto\" srcset=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/imgi_152_G7S3xAG9nG2gDP82PujrcUJQaq7F7ugIMwARj5zqSWDPFI5MMu.png 1000w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/imgi_152_G7S3xAG9nG2gDP82PujrcUJQaq7F7ugIMwARj5zqSWDPFI5MMu-300x300.png 300w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/imgi_152_G7S3xAG9nG2gDP82PujrcUJQaq7F7ugIMwARj5zqSWDPFI5MMu-150x150.png 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center has-primary-color has-text-color has-link-color wp-elements-901861cfd4efd85c3247322f79bf9059\" style=\"font-size:13px\"><em>hugo&#8217;s &#8216;<span style=\"text-decoration: underline;\"><a href=\"https:\/\/wavs.com\/packs\/15082\">spirit alive<\/a><\/span>&#8216;, one of his latest releases<\/em><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-rounded\"><a href=\"https:\/\/wavs.com\/hugorunthatshtup\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-scaled.jpg\" alt=\"\" class=\"wp-image-1528\" style=\"width:182px\" srcset=\"https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-scaled.jpg 2560w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-300x300.jpg 300w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-1024x1024.jpg 1024w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-150x150.jpg 150w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-768x768.jpg 768w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-1536x1536.jpg 1536w, https:\/\/wavs.com\/blog\/wp-content\/uploads\/2025\/12\/DSC00249-Copy-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"padding-right:var(--wp--preset--spacing--xxx-large);padding-left:var(--wp--preset--spacing--xxx-large);font-size:42px;font-style:normal;font-weight:900;line-height:0.9;text-transform:uppercase\">sample hugo&#8217;s catalog <span style=\"text-decoration: underline;\"><a href=\"https:\/\/wavs.com\/hugorunthatshtup\">here<\/a><\/span>.<\/h2>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Great music doesn\u2019t usually come from stacking effects or fixing things after the fact. It starts much earlier than that. In this conversation, Hugo talks about sound selection, discipline, and why choosing the right elements matters more than polishing the wrong ones Born and raised in a small town in Spain, Hugo has been making [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1528,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[71,52,143,145,7,11,46,47,144,146,60],"class_list":["post-1525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interview","tag-high-quality-samples","tag-hip-hop-samples","tag-hugo","tag-hugorunthatshitup","tag-music-producer","tag-sample-maker","tag-sample-packs","tag-samplemaker","tag-soundsbyhugo","tag-spanish-music-producer","tag-wavsdotcom"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hugo: Pick Better Sounds, Not Better Plugins - WAVS Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wavs.com\/blog\/creator-spotlight-hugo-on-why-great-music-starts-before-the-effects-chain\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hugo: Pick Better Sounds, Not Better Plugins - WAVS Blog\" \/>\n<meta property=\"og:description\" content=\"Great music doesn\u2019t usually come from stacking effects or fixing things after the fact. 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